Purple America is a national initiative of Values-in-Action Foundation to re-focus the American conversation to a civil, productive and respectful dialogue around our American shared values.
Values-in-Action Foundation empowers students and adults to build communities of kindness, caring and respect through programs that teach, promote, and provide skills and tools to enable individuals to make positive values-based decisions every day. To learn more about Project Love, our school-based, character-development initiative of Values-in-Action Foundation, visit www.viafdn.org


Mr. Hassenfeld, former Chairman of the Board and present Chairman of the Executive Committee of Hasbro, Inc., the multi-billion dollar international toy company and leader in children’s and family entertainment whose brands and products are some of the most recognizable and respected throughout the world, has used his position to break barriers and build foundations, positively affecting the lives of people throughout the world. A graduate of the University of Pennsylvania with a Bachelor of Arts degree, and has received honorary degrees from universities around the world, as well as awards from universities, charitable organizations, political and religious communities and corporate institutes.
Alan Hassenfeld
Co-Chair, Purple America Business Advisory Cabinet - Providence, Rhode Island