Purple America is a national initiative of Values-in-Action Foundation to re-focus the American conversation to a civil, productive and respectful dialogue around our American shared values.
Values-in-Action Foundation empowers students and adults to build communities of kindness, caring and respect through programs that teach, promote, and provide skills and tools to enable individuals to make positive values-based decisions every day. To learn more about Project Love, our school-based, character-development initiative of Values-in-Action Foundation, visit
What Can You Do? Take Action.
Take the Pledge: Make a promise to yourself to live by our 12 shared American Values
Civility Challenge: Start a conversation about values with your school, classroom and family
Who Inspires You?: Do you know someone who practices the 12 shared values each day? Tell us about them!